Rakuten is one of the largest, world - known e-commerce retailers offering dozens of millions of products for sale and shipping. Its business covers numerous categories including electronics, fashion, office equipment and supplies, movies, toys, beauty, health & fitness and more. Rakuten is committed to make online shopping an outstanding, exciting and easy experience. It features both local and top brands at the lowest prices, supports thousands of shop owners and provides top quality goods to millions of consumers around the globe. Being a smart shopper means making use of special deals and taking advantage of saving opportunities. The Japanese retailer rewards its customers for loyalty with special points which can be redeemed on purchases. Besides you can always apply Rakuten coupons and promo codes for even bigger savings.